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Testimonials

The success of our grand opening was, in part, thanks to Karen's quick action in getting us a write-up in the Santa Cruz Sentinel. Her work and support made a difference.
— Rebecca Clinger, owner, The Crafter's Studio

"Thank you! You were awesome. Your recent Facebook seminar helped me formulate a vision for how to position my business within the social media space. And you left the crowd feeling good, which is a great skill to have."
Frank Horath
Registered Investment Advisor Representative, Clientfirst Financial

"Thank you, Karen, for the great telephone class on LinkedIn. I have joined at least five new groups, have expanded my connections, and re-established the LinkedIn toolbar in my Outlook, all thanks to your audio session. Good stuff I was able to put into practice immediately!"
Kennerly Clay
Executive Recruiter/Trainer and Business Development Director

"You have given me the basics and the confidence to charge forward and embrace Twitter and LinkedIn."
Sue Brooks, Santa Cruz, CA

"You are so informed and vibrant. Great energy! Thanks again for the Twitter lesson. Your handouts are a good way to get started, so no excuses for me."
Sloane Devoto
Realtor, Coldwell Banker

“Thank you again. Your social media talk was a real hit! Well done and much appreciated.”
Bill Tysseling
Executive Director, Santa Cruz Chamber of Commerce

"There was a considerable amount of goodwill surrounding your presentation...You have a lot of positive energy and great ideas."
Bonnie Lipscomb
Director of Economic Development and Redevelopment for the City of Santa Cruz, CA

"Good presentation this morning at the Santa Cruz Chamber’s Caffeinated! It deserves at least a half-day workshop. I learned at least 20 new things this morning alone!"
Carol Skolnick
Clear Life Solutions

"It was a great talk, thanks! It was helpful to watch you manage your account on the big screen."
Traci Tompkins
ABC Sedans & Limousines

"Your talk was great. You had a tough job, especially because the people there ranged from newbies to experts."
Tom Honig
Armanasco Public Relations

"Congratulations! You brought us back up to a 5-star rating again for our marketing meet-up. And there were zero no-shows. I would like to get you on the schedule again."
Maggie Barr
Maggie Barr & Associates

“Fabulous class! I never know how much I don't know until I start to learn what I don't know. Thanks again for the great class!”
Carmen Richardson Rutlen
Author

“You have a clear, easy-going style of teaching that I found very effective. What a great talent you have!”
Carol Siegel
Employment Manager, Santa Cruz Seaside Company

“I attended Karen’s workshop on social media and would attend again whatever she presents. It was well worthwhile. She knows her subject and communicated it well.”
Donna Rankin Love
Author

“Thanks for the great class. I really got a lot out of it, and feel others did too. In fact, I went onto LinkedIn and began to set up my account!”
Paula Mahoney
Writer and Producer

“Your class last Saturday was amazingly helpful! In addition to having a lovely persona, you have so much useful information to impart. I am full of ideas as to how to proceed regarding how the get the word out about my present novel when the time comes.
Janice Wittenberg
Author

“Being a complete novice about the business of social media, I was anxious to take her class recently at Capitola Book Cafe. Passion to share what she knows would describe her; I highly recommend her classes!”
Jane Parks-McKay
Writer and Voice-Over Actor

“Just wanted to say thanks again for a very informative presentation this morning. It was very helpful, and I thought you did a great job of giving us a general overview of Twitter in a short period of time.”
Sonia Potts
Bookkeeper

“With so much to cover I appreciated how organized you were and how you stayed on track. Taking the approach of showing how the mechanical features of Twitter could be used for positioning and building our business was particularly helpful.”
Charlie Zimmerman
Publisher, The Wedding Companion

Feature Articles

Karen has written more than 500 feature stories for international and U.S. magazines, newspapers and online media.




Connect With Karen

Karen Kefauver on Facebook Karen Kefauver on Linkedin Karen Kefauver on Twitter Karen Kefauver on YouTube Karen Kefauver on Pinterest

Santa Cruz

Why Winning Gold Matters ­ Santa Cruz Wins Cycling Award

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Santa Cruz

November 20, 2015
When I moved to Santa Cruz 22 years ago, an important factor in my decision was that I could easily ride my bike around the city and its outskirts.

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Fly into Cyclocross Season at Rock Lobster Cup

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Santa Cruz

August 21, 2015
It’s the time of year when hundreds of cyclists throughout the Bay Area are itching to kick off the cyclocross race season, which traditionally rolls out in fall and winter

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Cyclists Get Ready for Annual Century Ride

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Santa Cruz Mountains

July 17, 2015
For cyclists looking for a leg­busting, lung­burning adventure, there’s no need to travel to the famous mountain passes in the Pyrenees.

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On the bus to Open Streets Watsonville

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Watsonville CA

May 14, 2015
I’ve lived and biked in Santa Cruz for more than 20 years and I’ve never put my bicycle on a bus. I admit that it was not on my “bicycle bucket list.”

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Pakistani climber drawn to beauty, perils of peaks

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Santa Cruz

April 10, 2015
Karim Hayat was 12 years old, sitting in a classroom in his native Pakistan, when he first glimpsed the thrilling world of mountaineering.

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'Bicycle Built for Two Billion’ a Santa Cruz man’s 8-year odyssey

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Santa Cruz

March 26, 2015
Jamie Bianchini never imagined that his business going bankrupt and his girlfriend leaving him would lead to his bicycling around the world — to 81 countries in eight years.

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Mark Knutson: Veteran movie stuntman has 11,500 skydives under his belt

Hurtling toward earth at 120 miles per hour in a freefall from an airplane is Mark Knutson’s idea of heaven. “In that time and space, you can only think about one thing, and that’s: Wow!"

Feature stories
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Santa Cruz Sentinel
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Feb 2015
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Love Makes the Wheels go Round

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Santa Cruz

February 13, 2015
There are lots of known benefits of bicycling, including getting in better shape, protecting the environment and enjoying the outdoors. But there’s another, lesser-known perk: You might just meet the love of your life.

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Ken Foster's Passion for Pedal-Powered Permaculture

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Santa Cruz

January 16, 2015
If you're headed south along the coast next Tuesday, there's a chance you'll spot Ken Foster, 57, bicycling from Santa Cruz to Monterey County on Highway 1. He'll be traveling at a leisurely pace, soaking in the scenery and pedaling his recumbent bike.

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Karen Kefauver: Why I Ride

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Santa Cruz

December 19, 2014
’Tis the season for me to bike to holiday gatherings — at night, in the rain, wearing my favorite cycling superhero outfit: my head-to-toe purple rain suit.

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