Karen Kefauver on Facebook Karen Kefauver on Linkedin Karen Kefauver on Twitter Karen Kefauver on YouTube Karen Kefauver on Pinterest


The success of our grand opening was, in part, thanks to Karen's quick action in getting us a write-up in the Santa Cruz Sentinel. Her work and support made a difference.
— Rebecca Clinger, owner, The Crafter's Studio

"Thank you! You were awesome. Your recent Facebook seminar helped me formulate a vision for how to position my business within the social media space. And you left the crowd feeling good, which is a great skill to have."
Frank Horath
Registered Investment Advisor Representative, Clientfirst Financial

"Thank you, Karen, for the great telephone class on LinkedIn. I have joined at least five new groups, have expanded my connections, and re-established the LinkedIn toolbar in my Outlook, all thanks to your audio session. Good stuff I was able to put into practice immediately!"
Kennerly Clay
Executive Recruiter/Trainer and Business Development Director

"You have given me the basics and the confidence to charge forward and embrace Twitter and LinkedIn."
Sue Brooks, Santa Cruz, CA

"You are so informed and vibrant. Great energy! Thanks again for the Twitter lesson. Your handouts are a good way to get started, so no excuses for me."
Sloane Devoto
Realtor, Coldwell Banker

“Thank you again. Your social media talk was a real hit! Well done and much appreciated.”
Bill Tysseling
Executive Director, Santa Cruz Chamber of Commerce

"There was a considerable amount of goodwill surrounding your presentation...You have a lot of positive energy and great ideas."
Bonnie Lipscomb
Director of Economic Development and Redevelopment for the City of Santa Cruz, CA

"Good presentation this morning at the Santa Cruz Chamber’s Caffeinated! It deserves at least a half-day workshop. I learned at least 20 new things this morning alone!"
Carol Skolnick
Clear Life Solutions

"It was a great talk, thanks! It was helpful to watch you manage your account on the big screen."
Traci Tompkins
ABC Sedans & Limousines

"Your talk was great. You had a tough job, especially because the people there ranged from newbies to experts."
Tom Honig
Armanasco Public Relations

"Congratulations! You brought us back up to a 5-star rating again for our marketing meet-up. And there were zero no-shows. I would like to get you on the schedule again."
Maggie Barr
Maggie Barr & Associates

“Fabulous class! I never know how much I don't know until I start to learn what I don't know. Thanks again for the great class!”
Carmen Richardson Rutlen

“You have a clear, easy-going style of teaching that I found very effective. What a great talent you have!”
Carol Siegel
Employment Manager, Santa Cruz Seaside Company

“I attended Karen’s workshop on social media and would attend again whatever she presents. It was well worthwhile. She knows her subject and communicated it well.”
Donna Rankin Love

“Thanks for the great class. I really got a lot out of it, and feel others did too. In fact, I went onto LinkedIn and began to set up my account!”
Paula Mahoney
Writer and Producer

“Your class last Saturday was amazingly helpful! In addition to having a lovely persona, you have so much useful information to impart. I am full of ideas as to how to proceed regarding how the get the word out about my present novel when the time comes.
Janice Wittenberg

“Being a complete novice about the business of social media, I was anxious to take her class recently at Capitola Book Cafe. Passion to share what she knows would describe her; I highly recommend her classes!”
Jane Parks-McKay
Writer and Voice-Over Actor

“Just wanted to say thanks again for a very informative presentation this morning. It was very helpful, and I thought you did a great job of giving us a general overview of Twitter in a short period of time.”
Sonia Potts

“With so much to cover I appreciated how organized you were and how you stayed on track. Taking the approach of showing how the mechanical features of Twitter could be used for positioning and building our business was particularly helpful.”
Charlie Zimmerman
Publisher, The Wedding Companion

Feature Articles

Karen has written more than 500 feature stories for international and U.S. magazines, newspapers and online media.

Connect With Karen

Karen Kefauver on Facebook Karen Kefauver on Linkedin Karen Kefauver on Twitter Karen Kefauver on YouTube Karen Kefauver on Pinterest


One Person's Trash is Another Cyclist's Treasure

December 10, 2010
Not everyone would be thrilled to receive a big box packed with used bicycle tubes and tires, but for Lauren Junker, it was as if Christmas had arrived early.

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Santa Cruz Racers Gear Up for Cyclocross National Championships

November 12, 2010
While some may indulge in second helpings of pumpkin pie over the holidays, more than two dozen Santa Cruz County cyclists will be staying in shape to compete at the USA Cycling Cyclocross National Championships in Bend, Ore., on Dec. 8-12.

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Popularity Contest -- Discover the Top 5 Events of 2010 A Wish List for Santa Cruz Cyclists in 2010

January 22, 2010
Even stormy weather won't slow down determined cyclists. We keep training indoors or at least make plans for sunnier spring days.

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Down and Dirty - Santa Cruz Mountain Bike Festival is Around the Corner

February 19, 2010
The Santa Cruz Mountain Bike Festival will be heating up here while the Winter Olympics will be winding down next weekend in Canada.

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Spring is Busy Time for Santa Cruz Cyclists

March 19, 2010
With less than two months to go, the countdown is on for the Tour of California's Stage 3 finish in Santa Cruz on Tuesday, May 18.

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Santa Cruz Cyclists Prep for Major Events Despite April Showers

April 16, 2010
While many of us hunkered down last weekend to wait out the stormy weather, plenty of cyclists braved the rain.

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Summer Offers County Cyclists Challenging Rides

June 11, 2010
Santa Cruz County is a cyclist's paradise. For road bikers, beautiful roads wind through farmland and pass scenic coastal stretches.

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Events Around County Will Keep Cyclists Pedaling Through Fall

September 10, 2010
There's a chill in the air, but that doesn't mean it's time to put your bike in storage 'til spring.

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The Last-Minute Guide to Olympic Fun in Whistler/Vancouver Three Adventure Activities That Get You Moving

February 12, 2010



Watching the world’s best athletes competing at the Winter Olympic Games or Paralympics can’t help but inspire you — to get off the couch and take your own game to the next level. If you are lucky enough to be in British Columbia, Canada, get motivated to pursue your own outdoor adventures in Vancouver and Whistler. Fortunately, these three activities are open to anyone visiting the winter wonderland – double check operation dates during the Games!

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