Karen Kefauver on Facebook Karen Kefauver on Linkedin Karen Kefauver on Twitter Karen Kefauver on YouTube Karen Kefauver on Pinterest


The success of our grand opening was, in part, thanks to Karen's quick action in getting us a write-up in the Santa Cruz Sentinel. Her work and support made a difference.
— Rebecca Clinger, owner, The Crafter's Studio

"Thank you! You were awesome. Your recent Facebook seminar helped me formulate a vision for how to position my business within the social media space. And you left the crowd feeling good, which is a great skill to have."
Frank Horath
Registered Investment Advisor Representative, Clientfirst Financial

"Thank you, Karen, for the great telephone class on LinkedIn. I have joined at least five new groups, have expanded my connections, and re-established the LinkedIn toolbar in my Outlook, all thanks to your audio session. Good stuff I was able to put into practice immediately!"
Kennerly Clay
Executive Recruiter/Trainer and Business Development Director

"You have given me the basics and the confidence to charge forward and embrace Twitter and LinkedIn."
Sue Brooks, Santa Cruz, CA

"You are so informed and vibrant. Great energy! Thanks again for the Twitter lesson. Your handouts are a good way to get started, so no excuses for me."
Sloane Devoto
Realtor, Coldwell Banker

“Thank you again. Your social media talk was a real hit! Well done and much appreciated.”
Bill Tysseling
Executive Director, Santa Cruz Chamber of Commerce

"There was a considerable amount of goodwill surrounding your presentation...You have a lot of positive energy and great ideas."
Bonnie Lipscomb
Director of Economic Development and Redevelopment for the City of Santa Cruz, CA

"Good presentation this morning at the Santa Cruz Chamber’s Caffeinated! It deserves at least a half-day workshop. I learned at least 20 new things this morning alone!"
Carol Skolnick
Clear Life Solutions

"It was a great talk, thanks! It was helpful to watch you manage your account on the big screen."
Traci Tompkins
ABC Sedans & Limousines

"Your talk was great. You had a tough job, especially because the people there ranged from newbies to experts."
Tom Honig
Armanasco Public Relations

"Congratulations! You brought us back up to a 5-star rating again for our marketing meet-up. And there were zero no-shows. I would like to get you on the schedule again."
Maggie Barr
Maggie Barr & Associates

“Fabulous class! I never know how much I don't know until I start to learn what I don't know. Thanks again for the great class!”
Carmen Richardson Rutlen

“You have a clear, easy-going style of teaching that I found very effective. What a great talent you have!”
Carol Siegel
Employment Manager, Santa Cruz Seaside Company

“I attended Karen’s workshop on social media and would attend again whatever she presents. It was well worthwhile. She knows her subject and communicated it well.”
Donna Rankin Love

“Thanks for the great class. I really got a lot out of it, and feel others did too. In fact, I went onto LinkedIn and began to set up my account!”
Paula Mahoney
Writer and Producer

“Your class last Saturday was amazingly helpful! In addition to having a lovely persona, you have so much useful information to impart. I am full of ideas as to how to proceed regarding how the get the word out about my present novel when the time comes.
Janice Wittenberg

“Being a complete novice about the business of social media, I was anxious to take her class recently at Capitola Book Cafe. Passion to share what she knows would describe her; I highly recommend her classes!”
Jane Parks-McKay
Writer and Voice-Over Actor

“Just wanted to say thanks again for a very informative presentation this morning. It was very helpful, and I thought you did a great job of giving us a general overview of Twitter in a short period of time.”
Sonia Potts

“With so much to cover I appreciated how organized you were and how you stayed on track. Taking the approach of showing how the mechanical features of Twitter could be used for positioning and building our business was particularly helpful.”
Charlie Zimmerman
Publisher, The Wedding Companion

Feature Articles

Karen has written more than 500 feature stories for international and U.S. magazines, newspapers and online media.

Connect With Karen

Karen Kefauver on Facebook Karen Kefauver on Linkedin Karen Kefauver on Twitter Karen Kefauver on YouTube Karen Kefauver on Pinterest


Cyclists for Cultural Exchange Spreads Message of Global Peace through Biking Programs

May 15, 2009
Ask Emilie Holder about touring on a bicycle and she's quick to tout the benefits of two-wheeled travel.

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Area Riders Spending Summer Pedaling the World on One, Two and Three Wheels

July 10, 2009
For many cyclists, summer truly starts in July, when the Tour de France ramps up and the bike buzz centers on the drama unfolding during the world's most prestigious road race.

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Cyclists tell of Bumps, Bruises and a Love of Their Sport

August 7, 2009
Driving in downtown Santa Cruz last week, I watched the cyclist in front of me. He was correctly positioned in the center of the lane, preparing to turn left into the driveway of a business. To my horror, he missed the driveway and smashed head-on into a sign-post.

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Veterans and Newbies Alike Gear up for Cyclocross Race Season

September 11, 2009
Livia Peras plans to take the plunge this fall and try a sport that has intrigued her for years. She now has the bicycle, the fitness and the desire to try cyclocross, a type of bicycle racing that combines skills used by road and mountain bike riders.

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Fall Finds Santa Cruz Cyclists at Home and Abroad

October 2, 2009
October is a pivotal month for cyclists of all stripes in Santa Cruz.

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Changing Gears -- A Cyclist Goes on a Running Vacation

October 30, 2009
My sister looked at me with incredulity. "You're going on a running vacation?" she asked. "You don't run!" She was right. But I had already signed up and was flying to Costa Rica for a seven-day organized trip called "The Coastal Experiences."

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Santa Cruz Bike Dojo Offers Newbies Training, Wheels

November 27, 2009
Say the word “dojo” and most people think of martial arts, but Rob Mylls would like you to think of bicycles. “The Japanese term is used for a place of training for martial arts,” said Mylls, “but I added the word ‘bicycle.'”

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A Wish List for Santa Cruz Cyclists in 2010

December 25, 2009
As 2009 speeds toward the finish line, it's time for reflection and planning for the year ahead for cyclists of all stripes. Here in Spin City, I offer you food for thought about your upcoming plans.

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Sea Otter Classic is Annual Rite of Spring for Local Cyclists

April 17, 2009
"I'll wait 'til the wind dies down," said Ryan Leech, still breathless from his last bike stunt at the Sea Otter Classic on Thursday afternoon at Laguna Seca Raceway in Monterey.

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Cycling in Peru Gives One Woman Restored Faith and Stronger Legs

I went to Peru to get my groove back. At critical times in my life, I have found that adventure travel, specifically bicycling, is a powerful healing force.
Feature stories
She Pedals
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Aug 2009
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