The Business of Writing: How to Promote Your Writing with Social Media
With Journalist and Social Media Pro Karen Kefauver
(Focus: Twitter)
Whether
you are a published author, working on your memoir, or starting a
blog, you need readers, reviewers, agents and editors to find your
work. In this workshop-style class, Karen will explain how online
social media tools can take your writing to the next level. Primarily,
the focus will be on the use of Twitter. (The session on 11/14 will
focus more on Facebook and LinkedIn.) Leverage these sites to sell
yourself and your writing projects. You will leave with valuable tips
and resources that Karen has developed during her decade as a
successful freelance journalist.
Karen Kefauver’s stories and photos on adventure travel have been published in San Francisco Chronicle Magazine, San Jose Mercury News, The Christian Science Monitor and dozens of other print and online publications. She currently blogs on bicycling for Santa Cruz Sentinel
and is an expert on the outdoors for Orbitz’s online travel site,
Away.com. She has been presenting talks and consulting on social media
with the City of Santa Cruz, The Santa Cruz Chamber of Commerce and the
Apple Store in Los Gatos. https://karenkefauver.com
Cost: $20, includes hand-out of resources
Limit: 18 people. Students should have a basic knowledge of how to use the Internet but can be completely new to social media.
Prepayment: Required at Capitola Book Cafe to guarantee your spot.
Questions: Email [email protected] or call the Book Cafe at 831-462-4415.